Sustainable + Equitable.
The New Music Industry ™
Arena Music is a global community designed to create a sustainable + equitable music economy for artists & investors that is 100% free for listeners.
The Problem: A Broken Industry
The commercial music industry, despite creating vast and prolific content libraries, struggles with imbalances in artist compensation, lack of reporting transparency, and disinterest in fan engagement beyond a monthly subscription charge.
For Musicians and Bands
These factors all contribute to the challenges faced by Artists today:
Paltry Royalty Rates
Streaming platforms pay fractions of a penny per stream, resulting in paltry earnings for many artists, specifically independent musicians.
Limited Control & Transparency
Distribution, marketing, and data ownership often remain largely within the control of streaming platforms and their major label owners, depriving artists from information, visibility and control over their work.
Economic Loss from AI Impersonation
As thousands of AI learning engines around the world continue to harvest and map decades of recorded music for training, the threat of economic loss is growing exponentially for globally recognized artists whose original works are being diminished by an infinite amount of AI impersonated content.
For Consumers & Listeners
Consumers & listeners, on the other hand, grapple with:
Subscription Fatigue
The number of streaming music and video services has created a cluttered landscape, making it difficult for consumers to commit to any single platform while managing fragmented subscription fees.
Limited Investment Opportunities
Fans have historically had no long-term opportunities to directly support and invest in the artists they love beyond social network interaction.
Limited Fan Engagement
Traditional streaming platforms primarily offer a passive music consumption experience and lack engagement functions for deeper interaction and community building between artists and fans.
The Solution: The New Music Industry
By combining profitable fiat generating businesses with the proprietary concept of Consumption Mining, a new music economy has been created where listeners and consumers generate the energy used to mine value in a digital currency through physical product purchases and the simple act of listening to free music.
The following Core Benefits empower all participants in the new music economy:
Unparalleled Artist Revenue & Investment Opportunities
ARENA generates the highest per stream royalty rates for artists while supporting alternative revenue opportunities that exist both within the ARENA platform (on-demand merchandise sales and NFT minting) and outside of the traditional music industry.
Transparency & Trust
ARENA creates a transparent layer of separation between fans, Content Owners and investors. All transactions are recorded on a public blockchain, ensuring clear visibility and accountability.
Sustainable Value Creation
ARENA creates a token based ecosystem that simultaneously rewards listeners and generates bottom line value for artists and brands.
Community & Governance
Governance in ARENA is earned through Consumption Mining and the purchase of $XRU through the open exchanges. All qualified token holders have voting power. This democratic approach ensures that decisions are made in the best interests of the entire ARENA community.
Real-Time Financial Transparency
ARENA provides a sophisticated dashboard connected to a secure decentralized blockchain ledger. This allows artists, fans, and investors to view earnings and asset usage in real-time. In addition to automatic payouts, this level of transparency in reporting builds trust and empowers Content Owners to make informed decisions within the ARENA ecosystem.
Direct Artist & Investor Compensation
ARENA eliminates the need for intermediaries and middlemen (publishing companies, artist rights organizations and record labels, etc.). This streamlined structure allows for higher direct payouts to original creators and investors. Artists retain a greater share of their earnings, and fans/investors benefit from higher returns on their NFT investments.
“Music gives a soul to the universe, wings to the mind, flight to the imagination and life to everything.”
— PLATO, CLASSICAL GREEK PHILOSOPHER, MATHEMATICIAN